The Mission of Trimtab Management Systems is to consult with business, non-profit, and governmental leaders to transform the business - "civil society" - political system into an innovation-driven force for change that is backed by an informed and educated public which constantly demands that its leaders give it the better world that it knows is technologically possible.
The Values at the foundation of Trimtab Management Systems are those championed by the UN Global Compact, the Buckminster Fuller Institute, McDonough Braungart Design Chemistry, and the Rocky Mountain Institute.
The Methods used by Trimtab Management Systems come from the management sciences developed by legendary management theorists
W. Edwards Deming and Russell L. Ackoff. Drs. Deming and Ackoff both approach the "What do we do?" question as designers. They know that all designs - including those that are essentially "human social systems" are capable of being improved. They also know that human beings - because of the creativity they bring to any challenge - are an asset, not a cost to be minimized.
Trimtab Management Systems champions the creative human capacity to solve problems that appear unsolvable. Innovation - as featured in such business best sellers as Blue Ocean Strategy - is the key to achieving the sustainable future we all say we want. Where innovation and creativity are blocked, Trimtab Management Systems will highlight the nature of what is in the way and work to eliminate those barriers.
Historian and educator, James Burke, described this "new vs. old beliefs-based challenge" brilliantly in his landmark television series The Day the Universe Changed. Here is the beginning of the first episode of that landmark series. Mr. Burke makes this point within the first three minutes of this episode.